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NYT: CNN’s Low Ratings Due To O-Care Coverage

From an approving New York Times:

CNN Ratings Fall as Health Care Coverage Rises

By BILL CARTER | November 4, 2013

CNN provided heavy coverage last week of the troubled introduction of the website tied to the Affordable Care Act. The result was the lowest weekly ratings for CNN in more than a year.

In other words, CNN was (rightfully) punished for turning on Obama.

Did that mean people didn’t want to hear wall-to-wall coverage of the failure of the site? Maybe not, if they were viewers already committed to the one of the partisan corners: Both Fox News and MSNBC did far better last week, with heavy coverage of issues related to the health care law.

You see, in the fantasy world of the New York Times and the rest of the mainstream media, CNN is in the middle of the political spectrum. So moderate, sensible viewers were turned off by CNN’s harping on the tiny glitches in the Obama-Care roll-out, and they turned away in disgust.

But CNN, which led most of its news hours last week with reporting related to the site’s inadequacies, drew little interest from viewers, even on the day that Kathleen Sebelius, the secretary of Health and Human Services, testified in Congress and took many hostile questions from Republican representatives.

Funny, we don’t remember any hostile questions. But The Times sees any questioning of the Obama administration as hostile, if not treasonous. Which is why they never engage in it.

That night, CNN managed to fall behind not only its two main cable news competitors, but also two other information-related networks, HLN (which is owned by CNN) and CNBC.

They still beat out Al Jazeera. Which is the favorite network of The Times and the Obama administration.

For the week, CNN averaged only 385,000 viewers, its lowest weekly number since the week of Aug. 6, 2012

By contrast the Fox News audience had a far more intense interest in the story about healthcare.gov, which was also heavily covered by that network. Fox News averaged 2.4 million overall viewers…

But Fox News only attracts a fringe audience. 2.4 fringe viewers.

MSNBC, which dealt with the issue from the left-of-center point of view, averaged 683,000 total viewers and 150,000 in the 25-54 category.

CNN’s best night of the week was Friday, when it was able to shift much of its coverage away from the health care story to the shooting at Los Angeles International Airport.

CNN doesn’t want to cover boring Obama-Care stories when they could be whipping up a new ‘gun control’ story.

This article was posted by Steve on Tuesday, November 5th, 2013. Comments are currently closed.

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