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Romney Reply To Cancer Ad Hits Swing Voters

From The Hill:

Study: Romney criticism of controversial cancer ad effective with swing voters

By Justin Sink – 08/23/12

A new study by Vanderbilt University found that an ad from Mitt Romney criticizing President Obama over a super-PAC attack that insinuated the presumptive Republican nominee was responsible for the death of a cancer patient is having a measurable effect on swing voters.

The study found that Romney’s "America Deserves Better" commercial was resonating with swing voters, moving "pure independents" who remained undecided some 6 percentage points in the Republican’s favor.

The researchers said this was the first ad of the campaign cycle they had studied that resonated with true swing voters.

"What is new here is that the ‘America Deserves Better’ ad seems to score points for Romney," Ad Rating Project leader and Vanderbilt political science Professor John Geer told UPI.

"It was the first time among all the ads we have studied where a Romney attack moves down the president’s numbers among pure independents," he continued

Notice that they have to call this Romney ad ‘an attack.’

In the commercial, the Romney campaign criticizes Obama of trying "to use the tragedy of a woman’s death for political gain."

“What does it say about a president’s character when he had his campaign raise money for the ad, then stood by as his top aides were caught lying about it?” the narrator says. “Doesn’t America deserve better than a president who will say or do anything to stay in power?”

That is a good question. And one that needed to be asked.

And this probably proves the argument of those who say Romney needs to fight back against the lies that Obama is telling about him. But isn’t it troubling to hear that "this is the first ad of the campaign cycle that to resonate with true swing voters"?

But isn’t it a little troubling to hear that "this is the first ad of the campaign cycle that has resonated with true swing voters"?

We have a country that is practically in a four year recession, that is about to go off a financial cliff. We have a President who has ruled for four years against the will of the people, ramming through Obama-Care and is bypassing Congress with executive orders.

And this is the first campaign ad that gets through to the Independents?

This article was posted by Steve on Friday, August 24th, 2012. Comments are currently closed.

2 Responses to “Romney Reply To Cancer Ad Hits Swing Voters”

  1. canary says:

    The Hill & media must be getting attacked by the Obama camp.

    Certainly a gag order on the Floridan arrested days ago for making threats. We will never know.


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